Editor’s Note: This post was provided by Kuraray, local sponsor to the special exhibition Samurai: The Way of the Warrior on display now at HMNS.

Kagami-biraki is a traditional Japanese ceremony performed at celebratory events in which the lid of a sake barrel is broken open with a wooden mallet and the sake subsequently served. The kagami is a symbol of harmony and the kagami-biraki, represents opening to harmony and good fortune.

Recently, Kuraray purchased the MonoSol company, the global market-leading manufacturer of water-soluble polyvinyl alcohol (PVOH) films. Their products are used around the world and touch our lives every day. Monodose films are MonoSol’s fastest-growing product; these are water-soluble films used in products such as Cascade Complete, Tide Pods, Purex Ultrapacks, and other brands of single-dose dishwashing or laundry detergent.

Japanese-based Kuraray held the traditional Japanese Kagamiwari Ceremony at the MonoSol headquarters upon completing the purchase. This ritual of breaking open of a barrel of sake (Japanese rice wine) is a popular custom in Japan. It is performed at special celebrations such as the New Year, a wedding, an anniversary, or the opening of a new business. When the cask of sake is cracked open with a wooden mallet the sake is ladled to wooden masu (cups) and given to the participants, who then toast in Japanese, shouting “Kampai!” Literally translated, kagamiwari means “the opening of a mirror” or “breaking the mirror open.” Kuraray holds events like this for plant openings, dedications, and other important celebrations.

Watch the video below for footage of a Kuraray ground breaking event in Texas, including a Kagamiwari Ceremony.

The acquisition of MonoSol, one of the largest PVOH users in the United States, supports Kuraray’s strategy to expand its vinyl acetate chemical chain business around the world. Through this acquisition, Kuraray expanded its product offering of PVOH films into a wider range of industrial applications, thereby enhancing the company’s competitiveness. Kuraray currently supplies “Poval” PVOH film for optical uses, including a polarizing film, which is an essential component of liquid crystal displays. 

Want to learn more about Japanese culture and traditions? Visit HMNS to see Samurai: The Way of the Warrior,on display through September 7, 2015. Local support for this exhibit is provided by Kuraray.

Editor’s Note: This post was provided by Kuraray, local sponsor to the special exhibition Samurai: The Way of the Warrior on display now at HMNS.

“Do you have a card?” is a phrase uttered daily in American business. To us, it’s a piece of paper. We take notes on them, stuff them in our pockets and hopefully file them for future easy access.

But, in Japan, business cards are considered extensions of the individual — formal self-introductions that are treated with the utmost respect.

As such, “meishi koukan” (the exchanging of business cards) commands a distinct level of etiquette, complete with its own process:

• Remove cards from an actual business card case prior to the meeting and place them on top.
• Beginning with visitors, highest-ranking attendees exchange cards first. This helps the Japanese learn who is in command.
• Hold card on the top corner with right hand and offer it with the information facing out. Left hand holds the case.
• Briefly introduce yourself as you present the card, stating your name and company.
• When other person reciprocates, receive card with your left hand. Carefully read the information. Restate the person’s name and thank them.
• Display cards received during the meeting, arranging them from left to right in the order of seating (from your point of view). Learn the names of the people you are speaking with and show respect.

Other tips to remember:

• Never stuff a card into your pocket – it’s considered extremely rude.
• It is a direct insult to bend, damage or write on the card in front of the owner.
• Always maintain an ample supply of cards. You may distribute dozens in a larger meeting, and give multiples to the same person.

Despite these rules, every situation will be slightly different and your Japanese counterparts may have another understanding of what is considered protocol. When in doubt, always err on the side of showing respect and politeness.

 Want to learn more about Japanese culture and traditions? Visit HMNS to see Samurai: The Way of the Warrior, on display through September 7, 2015. Local support for this exhibit is provided by Kuraray.